Giving Frequently | Lupus Canada

Giving Frequently – our August donation to Lupus Canada

Giving. Donating. Sharing. Caring. There are as many ways to describe the impetus to give as there are ways to give.

Since day one, giving has been one of the ways in which we are, quite simply, different. This is because helping people will always be at the heart of what we do. And it’s the reason why giving generously, frequently, and consistently is an essential part of the ALIGNED employee experience.

As a result, our social responsibility program was created at the same time ALIGNED Insurance was founded. It is, quite literally, a foundational part of our organization and a way in which we work hard to lead by example. In our communities, in our industry as well as across Canada.

ALIGNED Helping Canadian Charities

We know that improving lives and advancing causes are what drive Canadian charities and non-profits. Connecting people to the community, educational, environmental, food, healthcare and social programs is at the heart of what the not-for-profit sector does.

We also understand how deeply charities and non-profits resonate with people. In addition, we understand how important financial gifts are to helping a charity or non-profit keep delivering on its mission. This is why, each month, one of us selects a charity or non-profit organization that we are passionate about. And then we, as an organization, donate to that organization.

lupus canada

In August, Advocate, Assistant Vice President, and Owner, Kristen Snider chose a charity near and dear to her heart: Lupus Canada.

In Their Own Words: How Lupus Canada helps people:

Lupus Canada

Lupus Canada is a non-profit organization dedicated to the mission and vision of improving the lives of Canadians living with lupus through research, advocacy, public awareness and education. The National Office is located in Newmarket, Ontario.

In the spring of 2008, Lupus Canada adopted what we call our ‘Pillars’ (what we do for people living with lupus) – Advocacy, Public Awareness and Research. We are committed to adapting the organization to focus on our pillars and the underlying objectives of each. Additionally, we are committed to accountability and transparency to our stakeholders in all we do on behalf of people living with lupus.

Here is what they advocate for:

  • To educate people about their legal rights and entitlements;
  • To work with politicians and government to enhance policies and legislation affecting people living with lupus

Advocacy has been achieved in large part through our website where we are able to share a great deal of information, in an organized and comprehensive manner, thus allowing people with lupus and those who care for them to better understand lupus and the support and resources available to them. It is a complex maze of information to disseminate when seeking to understand the variety of government programs and benefits available to people living with lupus. Sharing what information we have been able to accumulate both nationally and provincially makes things easier when navigating that maze.

To learn more about Lupus Canada visit

In conclusion – our commitment to giving

Social responsibility. It’s about more than just giving, it’s about people. We know it is our privilege to connect our clients with better business insurance. And we know that it is our social responsibility to help others in a number of ways.

Giving Frequently is one of those ways. We invite you to learn more about the organizations that ALIGNED team members have selected and we have supported over the years here.

How we are also Giving Generously

In addition to Giving Frequently, each year, a portion of ALIGNED’s profits are donated to a registered Canadian charity. It is important to us that our clients are part of our social responsibility program. That’s why once each year, we invite each of our clients to propose a charity that is meaningful to them. And it’s why we also engage our clients in selecting the charity that receives our Giving Generously donation.

Curious about our story? Here’s what our founder Andrew Clark has to say about our accidental beginnings…

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