Andrew Clark, President & CEO of ALIGNED Insurance Named Top 10 Under 40!
Andrew was recently honoured to receive the news that he had been named Top 10 Under 40, by Canadian Insurance Top Broker Magazine!
The Top 10 Under 40 List is intended to recognize some the industries current and future leaders. About their Top 10 Under 40 Canadian Insurance Top Broker Magazine writes “Others have their top 30, their elites, their fave five—but who decides? We think the industry should. So we gathered a panel of expert leaders: Mitzy Gale (business development manager, Aviva), Paul Jackson (vice-president, distribution, Gore Mutual), Janet Miller (manager, Central and Atlantic Region, Guarantee), Shari Dodsworth (senior vice-president, sales and business development, Northbridge) and Sandra Henkel (vice-president, strategic initiatives, Trisura).
Andrew Clark’s Top 10 Under 40 Profile
ALIGNED has made so much noise in the insurance scene, you’d hardly know it’s only seven months old. After 10 years of working at large brokerages, Clark spotted a gap in the market, and says the name gives it away. It’s about aligning interests with clients, he says, because “there’s an opportunity there, and I pursued it.” ALIGNED’s cornerstone is their fee-for-service model, in which they offer clients three levels of service: bronze, silver and gold. “We have a very frank conversation about what service level do they want from their broker… It’s just a very different conversation, which really seems to resonate with clients.” He says his “brokerage-in-a-box” model (not quite franchising) has appealed to some in the commercial space already, which should help with his expansion plan: he wants ALIGNED to be national within three years. Clark is also active online, writing LinkedIn posts on topics like first-dollar coverage and hold harmless agreements. He says this has helped to spread the word in such a short time frame. “Because we’re exclusively B to B, we have a real opportunity to market and communicate in a different way, and that’s really an education and information approach.”